Vice President, Strategic Communications
Alberto Canal is the vice president of strategic communications for Panasonic North America. He leads efforts to define Panasonic’s unique narrative, and through integrated communications drives awareness and advocacy of the company’s diverse portfolio which powers sustainable business solutions such as electric vehicles, the future of food retail, logistics, manufacturing, and more. Alberto is responsible for internal and external communications including social media, influencer strategy, and industry analyst relations. After starting his career as a news reporter, he went on to lead communications teams telling brand stories for iconic tech companies including Verizon and IBM.